Developing mobile apps and just launching them on the app store are not the only required tasks associated with an app development project. Apart from coding and testing, the application needs a robust marketing strategy to grab the attention of vast smartphone users. Apart from user-friendly design and development, app promotion has become a prerequisite to app development industry. If app promotion strategy is not considered at the time of app launch, then it can lead to the very less ROI. Her....

Mobile apps aren’t the need for the big brand & businesses only. In today's scenario, mobile applications have become critical for all businesses including small & medium size businesses, & large enterprises. More and more businesses are understanding & following the mobile trend these days. They are understanding that a workable mobile strategy includes more than just a mobile-friendly website. Let's see why mobile apps are turning essential for businesses 1. Your Customers c....